“Consumers in Allentown now have a better alternative for TV,” said Mary Yarbrough, vice president of marketing and sales operations for Verizon’s Mid-Atlantic region. “Our advanced fiber-optic network was built for HD and super-fast, two-way Internet speeds, giving consumers a choice that is truly different from their current cable TV providers.”

Verizon is initially offering its award-winning FiOS TV service to more than 3,100 households in parts of Allentown, bringing consumers here a wide array of programming, 128 high-definition channels, and more video on demand and faster Internet speeds than old-fashioned cable TV.

Where FiOS TV is available, consumers now can bundle FiOS TV service, FiOS Internet Service and the Verizon Freedom Essentials unlimited calling plan, for as little as $79.99 a month* for the first six months. Consumers also can combine Verizon Wireless service, Freedom Essentials, FiOS TV and FiOS Internet services into money-saving quad-play bundles that cable companies can’t offer.

Verizon’s FiOS TV was ranked highest in the East Region in the J.D. Power and Associates “2009 Residential Television Service Provider Satisfaction Survey” for the second consecutive year. In the television study, FiOS outperformed all competitors measured in overall satisfaction and three factors: performance and reliability, cost of service, and offers and promotions. Verizon’s consumer broadband services also outperform all their competitors when it comes to overall customers satisfaction in the East, according to the J.D. Power and Associates “2009 Internet Service Provider Residential Customer Satisfaction Study” released October 28.

Users can now enjoy iTunes Extras and iTunes LP in stunning fullscreen with their Apple TV, as well as listen to Genius Mixes and Internet radio through their home theater system. The new Apple TV software is available immediately free of charge to existing Apple TV owners, and Apple TV with 160GB capacity is available for just $229.

“The new software for Apple TV features a simpler and faster interface that gives you instant access to your favorite content,” said Eddy Cue, Apple’s vice president of Internet Services. “HD movies and HD TV shows from iTunes have been a huge hit with Apple TV customers, and with Apple TV 3.0 they get great new features including iTunes Extras, Genius Mixes and Internet radio.”

The redesigned main menu on Apple TV gives instant access to users’ favorite content. Recently rented or purchased movies, as well as other content including TV shows, music, podcasts, photos and YouTube, are accessible directly from the new main menu. The new software also allows Apple TV users to enjoy stunning fullscreen iTunes Extras and iTunes LP, including great new movie titles such as “Star Trek” or classics like “The Wizard of Oz” and albums such as Taylor Swift’s “Fearless (Platinum Edition)” and Jack Johnson’s “En Concert.” iTunes Extras gives movie fans great additional content such as deleted scenes, interviews and interactive galleries. iTunes LP is the next evolution of the music album, delivering a rich, immersive experience for select albums on the iTunes Store by combining beautiful design with expanded visual features like live performance videos, lyrics, artwork, liner notes, interviews, photos, album credits and more.

Now Apple TV users can enjoy Genius Mixes through their home theater system and listen to up to 12 endless mixes of songs that go great together, automatically generated from their iTunes library. Customers can also enjoy Internet radio, allowing them to browse and listen to thousands of Internet radio stations, as well as tag favorite stations to listen to later. Apple TV’s support of HD photos is enhanced with iPhoto Events, which simplifies finding users’ favorite photos on Apple TV, as well as iPhoto Faces, which gives access to photos organized by people identified in iPhoto.

Apple TV users have direct access to a catalog of over 8,000 Hollywood films on iTunes including over 2,000 in stunning HD video available for rent or purchase. Users can also choose from a selection of 11 million songs, 10,000 music videos and over 50,000 TV episodes to purchase directly from their Apple TV or browse and enjoy the iTunes Store podcast directory of over 175,000 free video and audio podcasts. Purchases downloaded to Apple TV are automatically synced back to iTunes on the user’s computer for enjoyment on their Mac or PC or all current generation iPods or iPhones. iPod touch or iPhone users can download the free Remote app from the App Store to control their Apple TV with a simple tap or flick of the finger.

The new Apple TV software is available as a free automatic download to all Apple TV customers. The 160GB Apple TV is available from the Apple Store (www.apple.com), Apple’s retail stores and Apple Authorized Resellers for a suggested retail price of $229 (US). Apple TV requires an 802.11b/g/n wireless network or 10/100 Base-T Ethernet networking, a broadband Internet connection and a high definition widescreen TV. Video availability varies by country.

Apple TV easily connects to a broad range of widescreen TVs and home theater systems and comes standard with HDMI, component video, analog and optical audio ports. Using high-speed Wi-Fi, Apple TV automatically plays users’ iTunes content without setup or management.

Movie rentals work on iPod classic, iPod nano with video, iPod touch, iPhone, iPhone 3G and iPhone 3GS.

Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Today, Apple continues to lead the industry in innovation with its award-winning computers, OS X operating system and iLife and professional applications. Apple is also spearheading the digital media revolution with its iPod portable music and video players and iTunes online store, and has entered the mobile phone market with its revolutionary iPhone.